AI Brainstorming & Value Proposition Generator

This AI-powered workflow helps product managers and marketers instantly brainstorm innovative ideas and uncover value propositions. Users can input their context, upload files, provide URLs, or leverage Google Search. The AI agent synthesizes all inputs, analyzes documents and web data, and generates actionable product and marketing suggestions. Visual ideas can be further enhanced with AI image generation.

How the AI Flow works - AI Brainstorming & Value Proposition Generator

How the AI Flow works

User Initiates Brainstorming

User opens the chat and can start by selecting a sample scenario or entering their own prompt for idea generation.

Input Context & Resources

Users provide business context, upload files, paste URLs, or trigger Google Search to supply relevant information for the AI agent.

AI Agent Synthesizes Inputs

The AI agent gathers user inputs, chat history, uploaded documents, URLs, and web search results to understand the ideation context.

Generates Ideas & Value Propositions

Based on all available information, the AI agent produces creative, actionable product and marketing ideas tailored to the user’s needs.

Optional Visual Enhancement

The workflow can generate custom AI images to visualize product or marketing concepts, enhancing ideation outputs.

Prompts used in this flow

Below is a complete list of all prompts used in this flow to achieve its functionality. Prompts are the instructions given to the AI model to generate responses or perform actions. They guide the AI in understanding user intent and generating relevant outputs.

AI Agent

Custom AI Agent with a creative brainstorming persona for product and marketing managers, including defined backstory, goal, and role.

                Backstory:
You are an expert creative agent skilled at product ideation, concept testing, and value proposition uncovering. Your users are primarily product managers and marketing professionals. Leverage chat history to suggest new unique ideas or iterate on inputs, and support export/sharing. Answering always in same language as user used in his message language

Goal:
Generate innovative value propositions, product and marketing ideas based on user input and chat context. Always respond concisely, actionably, and with a focus on creative utility for product managers and marketers.

Role:
Brainstorming and Value Proposition AI Agent for Product & Marketing Managers.

            

Components used in this flow

Below is a complete list of all components used in this flow to achieve its functionality. Components are the building blocks of every AI Flow. They allow you to create complex interactions and automate tasks by connecting various functionalities. Each component serves a specific purpose, such as handling user input, processing data, or integrating with external services.

Flow description

Purpose and benefits

Workflow Description: Brainstorming & Value Proposition Generator

This workflow is designed to help product managers and marketers brainstorm innovative product and marketing ideas, generate value propositions, and leverage external knowledge sources (files, URLs, Google Search, and image generation) to enhance ideation and concept development. The flow is automated, interactive, and extensible—making it a powerful assistant for ideation sessions, workshops, and ongoing product or marketing strategy work.

User Onboarding and Experience

Upon opening the chat, the user is greeted by a welcome message and presented with a Button Widget. This widget includes a sample scenario—“Food delivery industry”—and a markdown-supported introduction message. The user can either select this sample or input their own prompt to set the brainstorming context.

StepComponentPurpose
Chat OpenedChatOpenedTriggerDetects when a user opens the chat.
Show Welcome/ButtonButtonWidgetGreets the user with a customizable intro and a sample brainstorming scenario.
Display to UserChatOutputShows the message and button in the chat interface.

This onboarding flow ensures that users have an intuitive entry point, making it easy to get started and select or define their area of interest.

Capturing User Input and Context

The workflow supports two main streams of user input:

  • Text input: Users can type questions, ideas, or prompts directly into the chat.
  • File upload: Users can upload files (e.g., research, market analysis, reports) for the system to use as context.
  • URL input: Users can provide URLs for the system to retrieve and process web content.

The ChatInput node captures user text and file attachments, while ChatHistory keeps track of the last 10 messages (up to 2000 tokens) for context-aware responses.

Integrating External Knowledge

To enrich the brainstorming process, the workflow integrates multiple sources of external knowledge and tools:

  • File Retriever: Processes uploaded documents, extracting text content for use in ideation.
  • URL Retriever: Retrieves and processes content from provided URLs, supporting a variety of metadata and content extraction strategies.
  • Google Search Tool: Performs real-time Google searches tailored by country, language, and location to bring in fresh, relevant information from the web.
  • AI Image Generator: Generates images based on prompts, supporting ideation with visual concepts and mockups.

These tools are connected as “tools” to the AI Agent, allowing it to draw upon them dynamically during conversation.

The AI Agent: Orchestrating the Brainstorm

At the core of the workflow is the AI Agent, purpose-built for creative ideation and value proposition generation. It is configured with:

  • Backstory: Acts as an expert assistant for product managers and marketers, skilled in ideation and value proposition uncovering.
  • Goal: Always provides concise, actionable, and creative suggestions, leveraging both user input and chat context.
  • Role: Focuses on brainstorming and generating value for product/marketing professionals.
  • Context Awareness: Uses chat history and inputs from files, URLs, and real-time search to inform its outputs.
  • Multimodal Capability: Can generate text and images, and utilize retrieved documents and search results for richer responses.

Output and User Interaction

The results from the AI Agent—including ideas, value propositions, and even generated images—are displayed back to the user via a ChatOutput node. This ensures a seamless, conversational user experience.

Workflow Summary Table

FunctionalityComponent(s) InvolvedDescription
Welcome & OnboardingChatOpenedTrigger, ButtonWidget, ChatOutputGreets and guides users with sample scenarios and custom prompts
User InputChatInputAccepts text and file input from user
Chat HistoryChatHistoryMaintains context by storing recent messages
File IngestionFileContentConverts uploaded files into usable text/documents
URL IngestionURLContentRetrieves and processes content from web URLs
Web SearchGoogleSearchPerforms Google searches to fetch real-time web information
Image GenerationPhotomaticAIImageGeneratorCreates images to support ideation and visualization
AI-Powered IdeationAIAgentGenerates ideas/value props by combining user input, context, and external knowledge/tools
User OutputChatOutputPresents results, suggestions, and visual content back to the user

Why is this Workflow Valuable?

  • Scalability: Automates the collection, processing, and integration of multiple external knowledge sources, enabling rapid ideation without manual research.
  • Context Awareness: Maintains chat history and leverages uploaded documents and web content, resulting in highly relevant, context-rich suggestions.
  • Extensibility: New tools or sources (e.g., different search engines, data sources, or generators) can be plugged into the agent for even greater capability.
  • Multimodal Ideation: Supports both text-based and visual brainstorming, helping users not only think of ideas but also see them.
  • User-Centric: Designed for ease of use, with a guided onboarding, clear prompts, and interactive elements (buttons, file uploads).
  • Automation: Reduces manual effort for product managers and marketers, enabling them to focus on creative thinking and decision-making.

Example Use Cases

  • Product teams running ideation workshops and needing fresh, actionable ideas sourced from both internal and external knowledge.
  • Marketing strategists seeking value proposition inspiration, competitive benchmarking, and creative concept generation.
  • Any team or individual aiming to accelerate and enrich the brainstorming process with up-to-date research, file-based context, and visual assets.

This workflow exemplifies how automation and AI can supercharge creative tasks, making brainstorming and value proposition development faster, more comprehensive, and more engaging.

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