How To Make Your Website Run Itself with AI

Maintain your website with AI Agents

We’ll help you build and implement AI Agents the right way.

• Try Flowhunt
• Talk to an Expert

We have applied this to multiple websites listed below, and we have experienced huge time savings in our development time and reached fast results. All the websites listed below were developed in less than 2 hours, and all of them are maintained by AI:

• https://www.confoot.cz/
• https://www.confoot.eu/
• https://www.confoot.sk/
• https://www.confoot.gr/
• https://www.confoot.hr/
• https://www.confoot.lt/
• https://www.confoot.ru/
• https://www.confoot.lv/
• https://www.confoot.si/
• https://www.confoot.ro/
• https://www.confoot.li/
• https://www.confoot.at/
• https://www.confoot.ch/
• https://www.confoot.pt/
• https://www.confoot.es/
• https://www.confoot.it/
• http://astoragames.com/

Choose your CMS for AI

When it comes to publishing AI-generated content, selecting the right Content Management System (CMS) is crucial for maintaining an efficient workflow. After extensive testing and real-world implementation across multiple platforms, we’ve discovered that specific systems are particularly well-suited for AI-generated content.

Why Hugo Stands Out for AI Content Generation

While Hugo is technically not a traditional CMS but rather a static site generator, it deserves special attention in the AI content generation landscape. What makes Hugo particularly compelling is that all content within Hugo is generated using markdown – a format that Large Language Models (LLMs) excel at creating.

This natural synergy between Hugo and AI content generation creates a seamless workflow that eliminates the formatting headaches associated with other platforms. When you prompt an LLM to generate content in markdown format, you get production-ready content that can be directly integrated into your Hugo site with minimal editing.

The advantages of this approach are numerous:

• Speed and Efficiency: Hugo is renowned as the world’s fastest framework for building websites, generating pages in milliseconds.
• Simplicity: The markdown-based content structure is clean, readable, and easy to maintain.
• Version Control: Since all content is stored as text files, you can use Git for version control, making collaboration and content management straightforward.
• Flexibility: Hugo’s templating system allows for extensive customization while maintaining a clean separation between content and presentation.
• Security: As a static site generator, Hugo produces websites that are inherently more secure than dynamic CMS platforms.

In our experience, combining AI-generated markdown content and Hugo’s lightning-fast build process creates an unbeatable publishing workflow for content creators looking to scale their output without sacrificing quality or control.

Creating a Hugo Website: Step-by-Step Guide

Let’s go through the process of setting up a Hugo website that’s optimized for AI-generated content. This approach will allow you to focus on content creation while Hugo handles the technical aspects of your site.

Step 1: Install Hugo

Before you begin, you’ll need to install Hugo on your system. Hugo is available for Windows, macOS, and Linux.

For Windows users:

• Avoid using Command Prompt or Windows PowerShell
• Use PowerShell (not Windows PowerShell) or a Linux terminal like WSL or Git Bash
• You can install Hugo using a package manager like Chocolatey:
  choco install hugo-extended

For macOS users:

• Install using Homebrew:
  brew install hugo

For Linux users:

• Use your distribution’s package manager or download directly from the Hugo website

Step 2: Create a New Hugo Site

Once Hugo is installed, you can create a new site by running:

hugo new site your-site-name
cd your-site-name

This command creates the directory structure for your Hugo project.

Step 3: Initialize Git and Add a Theme

Initialize a Git repository and add a theme. For this example, we’ll use the popular Ananke theme:

git init
git submodule add https://github.com/theNewDynamic/gohugo-theme-ananke.git themes/ananke
echo "theme = 'ananke'" >> hugo.toml

Step 4: Configure Your Site

Open the hugo.toml file in the root of your project and configure the basic settings:

baseURL = 'https://yourwebsite.com/'
languageCode = 'en-us'
title = 'Your AI-Powered Blog'
theme = 'ananke'

# Additional configuration options
[params]
  description = "A blog powered by AI-generated content"
  featured_image = "/images/header.jpg"
  
[menu]
  [[menu.main]]
    name = "Home"
    url = "/"
    weight = 1
  [[menu.main]]
    name = "Blog"
    url = "/posts/"
    weight = 2

Vibe Code your first Hugo Website Template

Typically, creating a website means hours of tutorials, debugging, and existential crises. But with vibe coding, you just tell an AI what you want, and boom. It writes the code for you. You describe what you need in plain English (or even voice commands), and AI generates the code in real time. It’s making software development more accessible, letting non-coders bring their ideas to life.

AI VibeCoding was popularized by Andrej Karpathy in this tweet:

There’s a new kind of coding I call “vibe coding”, where you fully give in to the vibes, embrace exponentials, and forget that the code even exists. It’s possible because the LLMs (e.g. Cursor Composer w Sonnet) are getting too good. Also I just talk to Composer with SuperWhisper…

— Andrej Karpathy (@karpathy) February 2, 2025

We recommend Windsurf from Codeium for Vibe Coding. In our opinion, the implemented AI Agent flow created by the team outperforms Cursor AI in a lot of ways, and it’s a really good product.

So how can I Vibe Code my Hugo template?

Easy, just use windsurf. Download Windsurf from their website and just prompt the Agent. This is an example that I used while implementing Astora Games:

Use AI Agents to maintain your website

Now that’s the first step. Keeping your website up to date and running is a whole new problem that we need to solve. Luckily, FlowHunt comes to the rescue. You can create AI Agents right in FlowHunt to automate maintaining your Hugo Website:

Generating Posts and Pages FlowHunt with AI Agents

Create dedicated AI Agents to produce high-quality content for your website. These agents can:

• Generate blog posts tailored to your brand voice and industry
• Create informative pages based on your knowledge sources
• Develop SEO-optimized content that ranks well in search results
• Maintain a consistent publishing schedule without manual intervention
• Adapt content to current trends by accessing up-to-date information

Simply define your Content Writer Agent with a clear role, goal, and backstory. For example, you might create an Agent with expertise in your industry, a friendly yet professional tone, and knowledge of your target audience’s pain points.

Generating Landing Pages with FlowHunt AI Agents

Convert more visitors with AI-powered landing pages that speak directly to your audience:

• Create conversion-focused landing pages for specific products or services
• Design pages that address customer pain points and offer solutions
• Incorporate persuasive copy and calls-to-action that drive engagement
• Ensure landing pages align with your marketing campaigns
• Generate pages optimized for both user experience and search engines

Your Landing Page Creator Agent can be programmed with marketing expertise, conversion optimization knowledge, and an understanding of your unique value proposition.

AB Testing on Landing Pages with FlowHunt AI Agents

Optimize your conversion rates with AI Agents that continuously test and improve your landing pages:

• Automatically create multiple versions of landing pages with different elements
• Track performance metrics to identify which versions perform best
• Analyze user behavior and engagement patterns
• Make data-driven recommendations for improvements
• Implement changes based on test results without manual intervention

Your AB Testing Agent works as a digital marketing specialist, constantly seeking to improve performance through systematic testing and analysis.

Analyze Google Ads and Suggest Landing Pages

Maximize your advertising ROI with AI Agents that bridge the gap between ads and landing pages:

• Monitor Google Ads performance metrics in real-time
• Identify keywords and campaigns that drive the most traffic
• Analyze ad copy and audience targeting
• Recommend new landing pages tailored to specific ad groups
• Ensure message match between ads and landing pages for higher conversion rates

This specialized Agent acts as your AdWords consultant, continuously looking for opportunities to improve campaign performance through better landing page alignment.

Chatbot to Convert Leads

Engage visitors 24/7 with intelligent chatbots designed to nurture and convert leads:

• Provide instant responses to visitor inquiries
• Qualify leads through conversational interactions
• Guide prospects through your sales funnel
• Schedule appointments or demos automatically
• Collect contact information and other valuable data
• Seamlessly hand off complex inquiries to human team members

Your Lead Conversion Agent can be customized with your sales process knowledge, product information, and persuasive communication skills to effectively move prospects toward conversion.

Outreach Lead Generation

Expand your customer base with AI Agents dedicated to proactive lead generation:

• Identify potential leads based on defined criteria
• Create personalized outreach messages
• Manage follow-up sequences automatically
• Analyze response rates and optimize approaches
• Integrate with your CRM to maintain accurate lead records
• Scale your outreach efforts without increasing manual workload

Your Outreach Agent works tirelessly to identify and engage potential customers, bringing new opportunities into your sales pipeline.

Build and Deploy Your Site

After you have all the needed automation in place, it’s time to share your website with the world. You can build the static files by using the Hugo command.

This generates your complete site in the public directory. You can then deploy these files to any web hosting service that supports static sites, such as:

• Netlify
• Vercel
• GitHub Pages
• AWS S3
• Cloudflare Pages

Many platforms offer continuous deployment, meaning your site will automatically update whenever you push changes to your Git repository.

We suggest deploying hugo on netlify for starters to see if your website will gain traffic. Need a hand? Book a demo, and let’s bring your AI Agents to life together!

Maintain your website with AI Agents

We’ll help you build and implement AI Agents the right way.

• Try Flowhunt
• Talk to an Expert