SALES · HUBSPOT OUTBOUND SDR AGENT

AI HubSpot Outbound SDR

An autonomous AI agent that sources ICP-matched leads, scores firmographic and intent fit, drafts personalized outreach sequences, and syncs everything to HubSpot. Every send pauses for your approval until the playbook is dialed in.

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works with hubspot · gmail · linkedin · apollo · clearbit · zoominfo · salesforce

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ai-hubspot-outbound-sdr

Run hubspot outbound sdr for this week and show me the output. you · just now

S AI HubSpot Outbound SDR · thinking · 3 tool calls · 1.4s

Source 25 ICP-matched leads each day from connected channels
Score firmographic + intent fit and disqualify the rest with rationale
Draft personalized first-touch + 2-step follow-up sequences

HubSpot Outbound SDR — this week's run

draft · salg · ready for review

ready

Highlights

Pulled the week's signals — kept the ones worth your attention
Drafted in your voice, sources cited inline
Posted to your review queue with one-click approval

Schedules itself for the same time next week
Learns from every edit you make

▸ awaiting your approval · publish · edit · discard

SEE IT IN ACTION

From ICP brief to qualified pipeline, step by step.

One real example showing exactly what happens when you give the agent a prospecting task.

1 YOUR PROMPT

Marcus Rivera

Head of Sales · FinEdge

Find 25 leads matching our ICP in fintech, series A-B, 20-100 employees, US-based. Score them and draft personalized 3-step sequences.

just now

2 AGENT AT WORK running

Apollo Searching fintech companies, Series A-B, 20-100 employees, US

142 companies matched · filtering by ICP criteria

Clearbit Enriching top 40 contacts with firmographic data

40 profiles enriched · tech stack, funding, headcount confirmed

LLM Scoring Scoring leads against ICP: role seniority, tech fit, buying signals

25 leads scored 4-5 out of 5 · 15 filtered out

LLM Draft Drafting personalized 3-step sequences per lead

25 sequences · first-touch + 2 follow-ups · pain-point hooks

HubSpot Creating contacts, attaching sequences, setting owner

25 contacts created · sequences queued · pending approval

Gmail Staging first-touch emails in draft

25 drafts ready · awaiting human review

3 THE OUTPUT ready for review

HubSpot Sequence Draft Draft

Subject:Quick question about your data pipeline

From:alex@acme.io

To:maria.santos@finleap.com

25 ICP-matched leads sourced, scored and sequenced.

Sourced 142 fintech companies from Apollo, filtered to 40 by Series A-B funding and headcount.

Enriched via Clearbit: confirmed tech stack, decision-maker roles, and recent hiring signals.

Scored 25 leads at 4+ out of 5 on ICP fit. Top signals: using competitor product, recently hired VP Engineering, Series B closed in last 90 days.

Drafted 3-step personalized sequences. Each first-touch references a specific company event or pain point. Follow-ups escalate value, not pressure.

All 25 contacts synced to HubSpot with sequences attached. First sends staged as Gmail drafts — awaiting your approval.

Send Preview Edit

▸ sync to HubSpot · edit · regenerate

PIPELINE ON AUTO-PILOT

Your outbound pipeline fills itself.

Prospecting tasks land in Open, the agent sources leads, scores fit, drafts sequences and syncs to HubSpot — all visible on the kanban. You wake up to qualified pipeline, not empty CRM views.

app.flowhunt.io/ai-projects/projects/ai-hubspot-outbound-sdr/issues

live

HubSpot Outbound SDR · marketing-workspace

Sager

Kører

Åben 0

Igang 0

Færdig 0

Aktive agenter

3 / 5

Leveret i dag

Cyklustid

2h 14m

Auto-løst

62%

HOW IT WORKS

From ICP definition to live sequences in three steps.

Most users have their first batch of scored leads and draft sequences within thirty minutes.

Define your ICP and connect your stack.

Tell the agent who you sell to — industry, funding stage, headcount, tech stack, geography. Connect HubSpot, Gmail, and your enrichment sources (Apollo, Clearbit, ZoomInfo). Upload your style guide or past winning emails so the agent learns your voice from day one.

New project

Source 25 fintech leads, Series A-B, US.

HubSpotApolloClearbitGmail

Save draft Start the agent →

Review leads and approve sequences.

The agent sources leads, scores them against your ICP, and drafts personalized multi-step sequences. Every lead and every email lands in a review queue. Edit anything — each change trains the agent's memory so future batches improve. Nothing sends without your sign-off.

Outbound pipeline

Sourced

25 leads scored 4-5/5

Firmographic data attached

Review

3-step sequences drafted

Approved

First-touch sends queued

Sequences run. Agent reports back.

Approved emails send on schedule via Gmail. The agent tracks opens, replies and bounces, updates HubSpot deal stages, and flags hot leads for immediate follow-up. You get a weekly pipeline digest with conversion metrics and suggestions for the next batch.

This week's results

Sent

25 first-touch emails

Replied

6 positive replies

Next up

Follow-up batch queued

WHY IT WORKS

What changes when your outbound runs itself.

Pipeline fills while your team closes.

The agent sources, scores and sequences leads around the clock. Your SDRs stop spending 60% of their day on research and start spending it on conversations that convert.

Every email is personalized, not templated.

The agent references each prospect's funding round, tech stack, recent hires and company news. No mail-merge tokens, no generic openers — each first-touch reads like it was written by someone who did the homework.

Sequences improve with every send.

FlowHunt agents have persistent memory. Every edit you make, every reply pattern the agent sees, every rejection — it all feeds back. After a few weeks, your sequences reflect what actually books meetings, not what sounded good in theory.

CAPABILITIES

Everything from ICP to booked meeting, handled.

Six capabilities that replace your lead-sourcing spreadsheet, enrichment subscriptions and sequence editor — in one agent.

Lead sourcing from enrichment APIs

Searches Apollo, ZoomInfo and Clearbit against your ICP filters — industry, funding stage, headcount, tech stack, geography. Returns verified contacts with firmographic context attached.

Personalized sequence drafting

Writes multi-step outreach sequences that reference each prospect's specific situation. Pulls from your knowledge sources, past winning emails and enrichment data to craft first-touches that feel hand-written.

ICP scoring and lead qualification

Scores every lead on firmographic fit, intent signals and buying readiness. Surfaces the highest-potential prospects first so your team focuses on the leads most likely to convert.

HubSpot sync and deal tracking

Creates contacts, attaches sequences, sets owners and updates deal stages in HubSpot automatically. Your CRM stays current without manual data entry.

Human-in-the-loop approval gates

Every email pauses for your review before sending. Set approval rules by lead score, sequence step or domain. Nothing goes out until you say so — until you choose to let it run autonomously.

Pipeline analytics and weekly digest

Tracks opens, replies, bounces and conversions across every sequence. Surfaces what subject lines work, which ICPs convert fastest, and where leads drop off — with full run observability on every action.

UNDER THE HOOD

Built on real agent infrastructure.

The HubSpot SDR agent runs on the same platform that powers 120+ autonomous agents. Open it in the visual editor and customize anything.

Visual flow editor. Every agent is a flow you can open and customize — swap the AI model, add tools, wire in knowledge sources. No code.
Knowledge sources & RAG. Upload your sales playbook, winning email templates, ICP docs, or competitor battle cards. The agent retrieves context before every draft.
Persistent memory. Episodic, long-term and shared memory. The agent remembers which approaches book meetings, which leads went cold, and what your top reps would write.
Multi-agent teams. Stack the SDR agent under a Supervisor alongside enrichment, CRM hygiene and reporting agents. They share memory and hand work to each other.

flowhunt · hubspot-outbound-sdr · flow

AGENT

HubSpot Outbound SDR

Source

▸ Find ICP leads

Enrich

▸ Score & qualify

Draft

▸ Write sequences

CONNECTED TOOLS

hubspot gmail apollo clearbit zoominfo salesforce

memory · 1,204 events

WHO IT'S FOR

Built for teams that need pipeline but not more headcount.

If your outbound process involves sourcing, scoring, and sequencing — this agent handles it end-to-end.

SDR

SDR Teams

Free your reps from hours of manual prospecting. The agent handles lead sourcing, enrichment and sequence drafting — your team focuses on the conversations.

REVOPS

Revenue Operations

Standardize your outbound process across the team. Every lead scored the same way, every sequence following the same playbook, every action logged in HubSpot.

B2B

B2B Startups

Build outbound pipeline without hiring a full SDR team. The agent scales from 25 leads a week to 250 — with the same quality of personalization.

AGENCY

Sales Agencies

Run outbound for multiple clients from one platform. Each agent has its own ICP, voice and HubSpot workspace. Scale your offering without scaling your team.

SAAS

B2B SaaS Sales Teams

Plug the agent into your existing HubSpot workflows — lead routing, deal stages, pipeline reporting. It fits into your process, not the other way around.

FIN

FinTech & Financial Services

Compliance-aware outreach with full audit trails. Every email, every lead score, every action logged and replayable for regulatory review.

WORKS WELL WITH

Pair it with the rest of the Sales team.

Stack agents under a Supervisor and let them hand work to each other — your SDR agent can feed leads to your CRM hygiene and reporting agents.

Salg

AI Airtable Cold Outreach SDR

Beriger Airtable-leads og kører personaliseret outreach.

See agent

Your first qualified leads, sourced in minutes.

Start free. Connect HubSpot, define your ICP, and watch the agent build pipeline. No credit card required — cancel anytime.

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Frequently asked questions

What is an AI outbound SDR agent?

An AI outbound SDR agent automates the prospecting workflow that a human sales development rep handles manually — sourcing leads, enriching contact data, scoring ICP fit, and drafting personalized outreach sequences. FlowHunt's version goes further: it syncs everything to HubSpot, tracks replies and conversions, and improves over time through persistent memory.

Does it actually send emails or just draft them?

Both. Initially every email is staged as a Gmail draft and queued for your approval. Once you trust the output, you can let approved sequences send automatically. You can set rules — for example, always require approval for C-level prospects or new ICPs.

Where does it find leads?

The agent searches Apollo, ZoomInfo and Clearbit using your ICP filters — industry, funding stage, headcount, tech stack, geography. It returns verified contacts with firmographic data attached. You can also point it at custom lead lists uploaded to your knowledge sources.

How does ICP scoring work?

You define your ideal customer profile — the attributes that matter most (funding stage, tech stack, headcount, role seniority, buying signals). The agent scores each lead on a 1-5 scale and surfaces the highest-fit prospects first. Scoring improves over time as the agent learns which leads convert.

Can I customize the sequences it writes?

Yes. Upload your winning email templates, sales playbook, or tone guidelines as knowledge sources. The agent drafts from these — not generic templates. Every edit you make feeds into its memory, so future sequences reflect your voice and what actually books meetings.

How does it sync with HubSpot?

The agent creates contacts, attaches sequences, sets deal owners and updates deal stages in HubSpot via the native integration. Your pipeline view stays current without manual data entry. It respects your existing HubSpot workflows and properties.

How much does it cost?

FlowHunt uses credit-based pricing — each credit is worth about one dollar. A typical prospecting batch of 25 leads (source, enrich, score, draft sequences) uses 3-8 credits depending on enrichment depth. You can try it free with 5 trial credits.

Can I use it with Salesforce instead of HubSpot?

The agent supports both HubSpot and Salesforce as CRM destinations. You can also open it in the visual flow editor and swap or add any integration — no coding required.

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