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Comprendre l’optimisation PPC et le groupement de mots-clés

Découvrez comment optimiser les campagnes PPC et maîtriser le groupement de mots-clés pour une meilleure pertinence, des Quality Scores améliorés, un meilleur ROI et une gestion de campagne efficace. Découvrez des conseils pratiques, des outils et des bonnes pratiques pour structurer vos groupes d’annonces, aligner vos pages de destination et utiliser des mots-clés négatifs.

PPC Keyword Grouping Digital Marketing +3
vzeman • 12 min read

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