AI Agent for Google Analytics MCP
Effortlessly connect Google Analytics 4 data to Claude, Cursor, and other MCP clients. Instantly query your website traffic, user behavior, and analytics insights using natural language—access over 200 GA4 dimensions and metrics, and analyze your performance with built-in data optimizations. Unlock powerful, real-time business intelligence with seamless integration, all using your own secure credentials.
Natural Language Analytics on GA4
Ask questions about your website traffic, user engagement, e-commerce, and more using plain language. Instantly access over 200 dimensions and metrics from Google Analytics 4, and analyze your business performance with support for geographic, demographic, and multi-dimensional queries.
- Conversational Analytics.
- Query Google Analytics 4 using natural language—get instant answers on traffic, engagement, and conversion metrics.
- 200+ Dimensions & Metrics.
- Access a rich set of GA4 data points including user demographics, technology, traffic source, e-commerce, and more.
- Multi-Dimensional Analysis.
- Compare and segment data by city, device, campaign, or any custom dimension for deep business insights.
- Secure & Private.
- Utilize your own service account credentials for secure, privacy-first analytics integration.
Built-In Performance Optimization
Prevent data overload and context window crashes with intelligent data volume management, aggregation, and smart filtering. The integration automatically manages large queries, alerts you for excessive data pulls, and suggests optimizations—ensuring reliable, fast insights every time.
- Automatic Row Estimation.
- Get data volume warnings before running heavy queries—avoid timeouts and ensure efficient analysis.
- Server-Side Aggregation & Sorting.
- Benefit from intelligent aggregation and sorting to always see the most relevant and recent data first.
- Custom Query Controls.
- Set row limits, override warnings, and fine-tune aggregation for complete control over your analytics.
Comprehensive GA4 Data Tools
Leverage five robust tools to explore, analyze, and visualize your Google Analytics 4 data. List dimension and metric categories, retrieve custom reports, and drill down into granular user, session, and e-commerce performance—all optimized for reliability and depth.
- get_ga4_data.
- Custom report builder with data volume optimization, server-side logic, and user-friendly parameters.
- list_dimension_categories.
- Browse and discover all available GA4 dimension categories with a single command.
- list_metric_categories.
- Instantly access all metric categories for rapid, targeted analysis.
- Granular Data Drilldown.
- Use get_dimensions_by_category and get_metrics_by_category to explore and visualize any GA4 data slice.
MCP INTEGRATION
Available Google Analytics MCP Integration Tools
The following tools are available as part of the Google Analytics MCP integration:
- get_ga4_data
Query Google Analytics 4 data with custom dimensions, metrics, filters, and built-in optimizations for data volume.
- list_dimension_categories
Browse and discover all available GA4 dimension categories for building queries.
- list_metric_categories
Browse and discover all available GA4 metric categories for analysis.
- get_dimensions_by_category
Retrieve all dimensions available within a specific GA4 category.
- get_metrics_by_category
Retrieve all metrics available within a specific GA4 category.
Connect Google Analytics 4 to Claude, Cursor, and More
Effortlessly analyze your website traffic and user behavior with natural language queries. Get instant insights from over 200 GA4 dimensions and metrics—no coding required.
What is Google Analytics MCP Server
Google Analytics MCP Server is an open-source implementation that allows users to connect Google Analytics 4 data directly to advanced AI-driven clients like Claude, Cursor, Windsurf, and other Model Context Protocol (MCP) clients. Developed by Surendran Balachandran, this server acts as a bridge between your Google Analytics 4 property and conversational AI or LLM tools, enabling users to query website traffic, user behavior, and analytics data using natural language. The platform is designed to make data exploration accessible, eliminating the need for complex SQL queries or manual report generation. By providing a secure and extensible API, it empowers both developers and non-technical users to interactively analyze their analytics data, making it especially useful for businesses and teams adopting AI-powered workflows.
Capabilities
What we can do with Google Analytics MCP Server
With the Google Analytics MCP Server, users can harness the power of AI to access and analyze their Google Analytics 4 data in intuitive ways that were previously not possible. The integration with MCP clients allows you to use natural language queries, making analytics accessible to a wider audience.
- Natural Language Analytics
- Query your Google Analytics 4 data simply by asking questions in plain English.
- AI Agent Integration
- Connect with advanced AI tools like Claude and Cursor for automated insights.
- Real-Time Data Exploration
- Instantly analyze website traffic, user behavior, and key metrics.
- Custom Report Generation
- Generate custom reports and dashboards without writing code or SQL.
- Enhanced Collaboration
- Enable teams to access and discuss analytics data seamlessly within AI chat environments.
What is Google Analytics MCP Server
AI agents can benefit greatly from using the Google Analytics MCP Server by leveraging its natural language API for fast and meaningful insights. Agents can automate data retrieval, generate instant reports, monitor KPIs, and even trigger alerts based on analytics trends, all through seamless API interactions. This capability supercharges AI-driven workflows for businesses aiming to become more data-driven and proactive.