Flow description
Purpose and benefits
Workflow Description: SEO Competitor Analysis
This workflow automates the process of analyzing a competitor’s homepage to extract relevant SEO keywords, presents these in a structured markdown table, and provides actionable recommendations for optimizing your own website (specifically https://www.flowhunt.io) to better compete for those keywords. It leverages AI agents, Google keyword tools, and search/retrieval modules in a multi-step, scalable sequence.
Step-by-Step Process Overview
- Chat Input Node: The workflow starts by allowing the user to input a competitor’s homepage URL.
- Google Keywords for Site Tool: This tool fetches a comprehensive list of keywords that the specified competitor’s domain is ranking for. It includes details such as search volume, CPC, competition, and trends.
- Webpage Analysis AI Agent: An AI agent (acting as a “webpage analyst”) receives this keyword data and further analyzes the competitor’s page to identify the top targeted keywords and clusters.
3. Prompt Construction
- Prompt Template: The user’s competitor URL is dynamically inserted into a prompt that asks the system to extract all relevant keywords and associated insights that could help optimize the user’s own webpage.
4. Sequential Task Execution
- Sequential Task 1: An AI agent (webpage analyst) is tasked to analyze and list the competitor’s keywords based on the prompt.
- Sequential Task 2: Another AI agent (keyword formatter/reporter) formats the collected keyword data into a clear, easy-to-read markdown table for presentation.
5. Displaying Keyword Analysis
- Sequential Crew: These tasks are executed in sequence, ensuring that the output from one step feeds into the next. The results are then displayed as a chat message, giving you a structured table with all relevant keyword data.
Task | Role | Output |
---|
Extract competitor keywords | Webpage analyst (AI agent) | Keyword list & clusters |
Format keywords as markdown table | Keyword formatter (AI agent) | Markdown table of keywords & related data |
6. Actionable Content Optimization Suggestions
- Google Search & URL Content Retrieval: The workflow uses Google Search and URL retrievers to analyze your own website (https://www.flowhunt.io), gathering content for further analysis.
- SEO Expert & Copywriter AI Agent: Given the keywords your competitor ranks for, this AI agent searches your site for relevant pages and sections.
- Optimization Recommendation Task: The agent suggests which pages and sections of your own website should be updated to include the competitive keywords, describing how to update the content or noting if no suitable page exists.
7. Recommendations Output
- Sequential Crew (second branch): These optimization suggestions are organized and output as a chat message, showing you exactly where and how to improve your site to compete more effectively.
Key Workflow Benefits
- Automation & Scale: The entire competitor keyword analysis and optimization suggestion process is automated, saving time and reducing manual work.
- Comprehensive Analysis: By combining keyword extraction, trend data, and AI-driven content evaluation, the workflow delivers deep competitive insights.
- Actionable Recommendations: Not only does it show what your competitor is ranking for, but it also tells you exactly what changes to make to your own site to close the gap.
- Structured Output: The results are provided in markdown tables and clear chat responses, making it easy to digest and share with your team.
Use Cases
- SEO Agencies: Rapidly analyze competitors for multiple clients and generate ready-to-implement optimization plans.
- In-House SEO Teams: Monitor competitors and continuously improve website content with data-driven recommendations.
- Growth Marketers: Identify keyword opportunities and prioritize content updates to maximize organic reach.
Visual Workflow Summary
1. User enters competitor URL
2. System fetches & analyzes competitor’s ranking keywords
3. Keywords are formatted in a markdown table
4. System analyzes your own site for overlap & optimization opportunities
5. Actionable recommendations for updating your site are generated
6. Both analysis and recommendations are presented clearly in chat outputs
Why is this Workflow Useful?
This workflow allows you to consistently and efficiently benchmark your website against any competitor, immediately see where you stand, and receive precise, prioritized actions to improve your SEO. By automating repetitive research and formatting tasks, it frees up your time for strategic thinking and implementation, making it highly valuable for anyone serious about competitive SEO.