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Component Overview: Create New Message in HubSpot

The Create New Message in HubSpot component allows users to send a new message to a specified conversation within HubSpot. This is particularly useful for automating communication workflows, integrating AI-driven responses, or managing CRM interactions directly from your AI process.

What Does This Component Do?

This component creates and sends a message to a HubSpot object (such as a conversation or ticket) using the provided HubSpot Object ID. It is designed to be integrated into AI workflows where automated messaging, follow-ups, or notifications are required as part of a broader process.

Available Inputs

The component accepts the following inputs:

Outputs

When the component is executed, it provides two outputs:

• After Create Message (Message):
  Returns the result message after creation—can be used as input for subsequent workflow steps.

• Tool (Tool):
  Provides a Tool object reference, which can be leveraged for further agent interactions or orchestration in the workflow.

Why Use This Component?

• Automated Messaging:
  Easily send AI-generated or pre-defined messages to contacts, tickets, or conversations in HubSpot as part of an automated workflow.

• Seamless Integration:
  Connects your AI process directly to HubSpot, reducing manual effort and improving response times.

• Flexibility:
  Advanced options allow you to specify thread ownership, provide tool metadata for agents, and control verbosity for debugging.

Example Use Cases

• Automatically following up with leads or customers after a specific trigger (e.g., form submission, issue resolution).
• Sending notifications or status updates to conversations managed in HubSpot.
• Integrating AI agents that can communicate and update users directly within HubSpot conversations.

Summary Table

This component is an essential building block for any AI workflow that requires interaction with HubSpot conversations, enabling automation and intelligent engagement within your CRM processes.

Note: This component requires a HubSpot integration. Haven’t set it up yet? Start with this quick guide.

What Is The Create New Message in HubSpot Component?

This component represents AI’s messages back to the customer. It also lets you control where and how FlowHunt sends answers. Think of this component as a replacement for the Chat Output. You’ll usually find this component at the very end of a Flow, but the final output can optionally be sent for further processing.

Component Handles

Both output handles of this component are optional, and this component works perfectly well at the end of an entire Flow. The only required connection is the message input.

• Input – Message: Required. Specifies the messages sent back to the user. These messages typically come from an AI Agent or Generator.
• Output – After Create Message: Optional. Useful for chaining post-response actions.
• Output – Tool: Lets you reuse the component as a tool in more advanced flows (e.g., to update contacts)

Component Settings

• Object ID – Optional setting for specifying a singular thread FlowHunt should answer in.
• Thread Owner – This optional setting allows you to have FlowHunt only answer for a specific user. If left as default, FlowHunt will answer all threads. We recommend setting up a new user for FlowHunt and auto-assigning incoming chats to that user.
• Tool Description – Give additional information to help the agent understand how to use the tool.
• Tool Name – Add a name the agent should use to refer to this component in verbose output. This name is used for your convenience.
• Verbose – Pick whether the agent should show its thought process in the FlowHunt chat interface. This is especially useful for debugging.

Want to see this component in action as part of a full chatbot setup? Check out our HubSpot chatbot guide.

• Component Handles
• Component Settings